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The part where I talk about the myths of #virtualevents
Hint:
They're not cheaper. Let's set the right expectations and stop making assumptions virtual is a low cost production.
Virtual isn't easier. To get the right level of production and technological integrations is a whole lot of collaboration with a whole lot of experienced event professionals!
It's not just a webinar - Virtual is a full broadcast level production
It's more complex - managing changes to virtual presentations and files is a lot more time consuming and complicated than the days when we took a usb key with an updated presentation and made it happen! Not being able to talk to one another instantly is a whole new challenge.
