Case study
Event Industry Awards
We bring in-person and virtual events together into a seamless event. To us - it's more than just hybrid - it means creating an experience for all audiences. Experience+ is our approach to delivering a live and virtual event, connecting all attendees.
In 2020 and 2021, TK Events produced the Canadian Event Industry awards both live and within our virtual venue.
Our Event Producers managed all components of the live and remote locations and recordings, while the virtual venue acted as the central hub for all audiences.
The Event
Streamed live from a studio in Toronto and Calgary, with a live audience in Calgary and over 500 attendees logged into the virtual venue, the event included:
Entertainment acts - both pre-recorded in a Toronto studio and live on event day in both Toronto and Calgary.
Watch parties in Calgary and Edmonton and technical management of streaming from both locations into the virtual platform.
All audiences were able to take part in polls and the live chat to connect with one another within the virtual venue. Gamification with a selfie booth and mixologist engaged attendees in the virtual platform.
"I felt like I was witnessing event history"
"Event Pros will use this a model moving forward"
"What an astounding night for our industry"
The TK Difference
A custom designed virtual venue created to simulate the venue the event was supposed to take place at (Liberty Grand, Casa Loma)
An animated entry showcasing cross Canada iconic footage with a dramatic zoom into Casa Loma
A spoken word Poet in the 'cold open' style of Saturday Night Live
Video Production - writing, storyboarding and producing the opening video