Case study
Digital 2020 The ISF World Congress
Introducing Global Enterprise To A Virtual Experience
The client's virtual platform delivered thought leaders and curated content, networking, interactive and learning sessions.
Our custom designed virtual venue was promoted by the client as an "unrivalled congress platform" where they "redefined online events."
The Event
To say the design of the ISF World Congress virtual venue was a mammoth undertaking would be an understatement.
We proposed and tried new things - such as an evening event lobby that flipped at 8 AM the next morning to the daytime lobby!
The venue was a custom-designed virtual venue in a bright, spacious atrium lobby leading to seven main rooms over two stories with a four-room exhibit hall, and additional 6 event rooms.
Over 3478 registrants from 397 member organizations in 80 countries logged into the virtual event produced over five days in a continuous 24-hr broadcast/livestreaming.
Delegates were blown away by the true-to-life experience, many commenting they felt like they were at an ISF live conference.
The venue had attendees saying they felt like they were attending an in-person ISF Congress.
The TK Difference
Our signature venue features included a Speaker Gallery, designed in an art gallery theme showcasing industry-leading speakers and visionaries - including Sir Bob Geldof (Creator of Live Aid).
An Interactive Lounge - featured the popular photo booth where delegates could stop by for a selfie. Photos appeared in a branded photo mosaic. Interactive features included gamification through quizzes and the "passport to prizes" scavenger hunt in the exhibit hall.
The ISF Expert Lounge provided networking opportunities and attendee drop-in sessions in the boardroom with key representatives.
The stand-out innovative feature was the Opening Night Venue - designed to reflect a nighttime theme in the atrium, promoting the concert by popular Edinburgh-based band 'Texas'. The "Fringe" bar was a hub to take a photo "with the band", play a quiz on their "Texas Knowledge" and then click into the Concert Stage to watch the band's private performance.